• Category Archives: Awareness and Hype

    Sony Launches One Blue Ocean Project- An Initiative to Reduce Pollution by Ocean Plastics

    Sony today announced the launch of the One Blue Ocean Project, an initiative to reduce pollution by ocean plastics. The Project will promote efforts to reduce plastic usage worldwide, while also contributing to Sony’s own commitment to reducing its environmental footprint to zero by 2050. While promoting reduced use of plastics, the project will also encourage the collection and cleanup of litter from rivers, beaches and other locations around the world.

    The annual production of plastics has grown to around 20 times the level it was 50 years ago, but the rate of plastic recycling remains low, at only about 9%. This and other factors have made the problem of ocean plastic pollution more serious in recent years. The international community is beginning to make a greater effort to counteract the pollution of oceans with plastic waste. Along with the One Blue Ocean Project, Sony will accelerate its own efforts to reduce its environmental footprint to zero by the year 2050, a goal set forth in Sony’s “Road to Zero” long-term environmental plan, which was formulated in 2010.

     Certain Sony sites and group companies have already been engaged in cleanup activities at rivers, beaches and other locations around the world. These efforts will be expanded steadily to other Sony Group sites. Sony will also work to foster awareness among employees on its fight against ocean plastic pollution on occasions such as when recruiting volunteers and providing orientation on the days that cleanups take place. The volume of waste collected in these cleanups across the whole Sony Group will be announced, as well.

    Posted in Awareness and Hype on August 2, 2019
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    Fujitsu expands its initiative to reduce plastic use in business activities to resolve ocean plastic waste problem

    Fujitsu Limited today announced that the Fujitsu Group is expanding its initiative to reduce plastic use in business activities to resolve the ocean plastic waste problem. Recently, oceanic pollution from plastic waste has been spreading, and there are concerns about the impact on the ecosystem due to the harm caused by oceanic plastic waste to many marine animals. The Fujitsu Group perceives this as one of the most important global environmental issues next to climate change, and has taken various measures worldwide to reduce plastic waste and the use of plastic in its business activities. Fujitsu has promoted the use of fewer resources in its products and packaging, making them recyclable and reducing waste in its offices. Through these efforts, Fujitsu will work on a global scale to raise employee awareness of the plastic waste problem, contributing to accomplishing the SDGs.

    Beginning today, Fujitsu is further expanding its efforts by ending the use of plastic cups and straws, while no longer offering plastic bottled drinks in meeting spaces and café. In addition, plastic bottled drinks in vending machines on company property will be gradually replaced with cans or paper cartons, thereby reducing the number of plastic bottles used from about 7 million per year to zero. Plastic bags will also be eliminated from convenience stores and other shops on company property, with the goal of encouraging employees carry around reusable bags. To strengthen efforts relating to business activities, Fujitsu will furthermore collaborate with external second-hand goods companies. Going forward, the Fujitsu Group will reduce the amount of plastic it uses across its supply chain, while cutting down plastic waste.

    Posted in Awareness and Hype on June 11, 2019
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    How technology can conserve water


    Conservation is a huge issue, both environmentally and fiscally. Those who need the most water – farmers – are having to utilize hi-tech solutions to keep up with supply and demand. California farmers are having to combat drought, climate change, and increasing costs in order to farm more effectively. Here’s how they are doing it.

    Posted in Awareness and Hype on March 7, 2018
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    Green Energy, the Way Forward?


    The world currently depends heavily on coal, oil and natural to meet up with its demand for energy needs, these energy sources however, have a drastic effect on our environment. These sources also will not last forever, they are non renewable and any effort to get more will be expensive and ultimately damaging to the environment.

    Posted in Awareness and Hype on November 2, 2017
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    Well-Trained Dogs are Good for the Environment


    Most of us are familiar with a misbehaving dog or two or three. Whether it’s a best friend’s cocker spaniel who can’t be left alone with shoes, a sibling’s mutt with bladder control issues, or our own canine companion unable to resist chewing on furniture while we’re at work, obnoxious albeit beloved pet dogs abound society in the modern age.

    Posted in Awareness and Hype on June 26, 2017
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    Gallant human comes to the rescue of parched wild animals in Tsavo West National Park

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    Tsavo, an extremely dry region in Kenya, faces severe water scarcity due to sparse rain. The large variety of wild animals living in the Tsavo West National Park are facing the music too – elephants, antelopes and many more. Apart from just realizing their plight, someone actually doing something about it is the very concerned Patrick Kilonzo Mwalua. Seeing how the extreme drought conditions of Kenya leave the animals without any water, a compassionate Mwalua has vowed never to let the animals go thirsty and therefore drives long distances every day in a big water delivery truck to fill up the empty waterholes.

    Posted in Awareness and Hype on February 27, 2017
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    It’s Not Easy Going Green – Not Even Today

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    Being eco-friendly in everyday life can be a tough job. No matter if you drive a car, get your geek on with a laptop with low power consumption or only wear clothes made of natural fiber produced and harvested with the utmost respect to the environment, you’ll encounter not only a ton of products that were made using eco-unfriendly methods but further tons that conceal their true nature, often lying about their origins. If only things were as simple as they are in the digital world. Or are they? Digital products, no matter if they are songs, pictures, or games you can play at Euro Palace, have no direct impact on the environment (that’s why a digital invoice is better than a printed one), yet the servers they are stored on can often have quite a significant carbon footprint. Luckily, most web hosting companies, including the one hosting the servers for Euro Palace, have committed to reducing their contribution to global warming significantly over the years. Soon, we’ll be able to play Euro Palace games knowing that we do the right thing for our world by supporting the global use of renewable energy. Being eco-friendly and doing the right thing today is still not the easiest thing to do due to the lack of transparency of the supply chain.

    Posted in Awareness and Hype on February 27, 2017
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    H&M’s Conscious Exclusive Collection creates new, super soft Bionic Yarn from discarded plastic

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    Despite the fact that sustainability isn’t restricted to fabrics and needs to be incorporated into production practices and waste reduction (while also weighing the human impact) as well, it is also true that recycled materials can make a huge, meaningful difference in the world of fashion apparel.

    Posted in Awareness and Hype on February 8, 2017
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    What Green Property Technologies Will Generate a Quick ROI?

    In the wake of green consciousness, consumers are becoming more savvy about effects of what they buy on their environment. Today, people actively check product labels in stores for signs of “fair trade”, “environmental friendly”, “recycled material” and so on. The same practice can be said of the property market.
    As a landlord with a comprehensive checklist, you should be wary of green technology that can give your house a competitive edge in the property market. They not only give you quick returns, a green upgrade saves you costs in the long run.

    Posted in Awareness and Hype on October 29, 2016
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    6 Easy Ways to Plan an Eco-Friendly Funeral

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    Those who want to reduce their carbon footprint after they die can plan a green funeral that is eco-friendly. More so now than ever before, people are becoming concerned with the impact that common funeral practices have on the planet. Burials take up valuable land, while cremations produce a lot of greenhouse gasses. But new practices such as green burials and chemical cremations can be expensive. So we’ve gathered together some easier and cost-effective tips to help you plan a funeral that’s a little more earth friendly!

    Posted in Awareness and Hype on June 28, 2016
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