Tag Heuer turns to the sun for energy, as suggested by Leonardo CiCaprio

Besides just drowning off the Titanic, Leonardo DiCaprio has helped changed the perception of Tag Heuer for the greener. A short while ago, the Hollywood star decided to take a walk through a factory La Chaux-de-Fonds and ended up pointing out some green ways the company could adopt to go green, and Tag Heuer sure as hell has considered them. Signing up with Swiss energy distributor VITEOS and Planair, the watchmakers will now have solar panels installed on the rooftops of four of their buildings. 500 photovoltaic panels will be installed, as part of the deal signed between the two firms, for a minimum of fifteen years.

Costing around 750,000 Swiss Francs, around $748,578, a whopping sum indeed, this project will for sure have the Swiss Avant-Garde brand help us with keeping time in a greener way.

[Worldtempus]